Interview
1 Please give us a brief bio of yourself and your design background.
I was initially drawn to the world of interior design because of my husband's profession as a decorator. My frequent visits to construction sites allowed me to interact with various homeowners, and through these interactions, I discovered my strong communication skills and passion for interior design. For 7 years, I have cultivated a deep appreciation for this industry, and I am grateful to be surrounded by a fantastic team of partners who share my enthusiasm for design.
2 What made you become/why did you choose to become a designer/artist?
My dedication to design is driven by the delight reflected on clients' faces upon project delivery. Equally important is my commitment to cultivating and directing my team toward prominence in the realm of design.
3 Tell us more about your agency/company, job profile, and what you do.
8Distance is an esteemed professional firm specialising in interior and landscape design, with a particular focus on integrating indoor and outdoor environments. Our core philosophy revolves around creating bespoke interior spaces that harmonise functionality, comfort, and aesthetic appeal, thus fulfilling both practical and spiritual requirements. Emphasising meticulousness, dedication, and perfection, we aim to ensure the uniqueness of each design, tailored to the specific demands of every project. Our proficiency spans across diverse design styles. During the initial client consultation, we meticulously ascertain the client's requisites, ensuring that our designs prioritise functionality, seamless flow, and aesthetic allure - our paramount design principle. Furthermore, we place significant emphasis on project management. We firmly believe that aside from possessing a unique design vision, successful execution necessitates exceptional collaboration and understanding with the engineering team, resulting in the flawless completion of each project.
4 What does “design” mean to you?
In the process of design, I consistently seek to challenge and enrich myself with the aspiration that my creations will resonate with a broader audience, communicating my distinctive perspective in the hope of garnering widespread recognition.
5 What’s your favorite kind of design and why?
One of the aspects of residential design that I find most rewarding is the opportunity to create living spaces that perfectly reflect the lifestyles and preferences of the homeowners. By thoroughly understanding their needs and habits through effective communication, I can incorporate these personal elements into the design, resulting in a home that feels truly tailored to its inhabitants.
6 To you, what makes a “good” design?
Beauty and functionality coexist in the space, each bringing their unique spark, focusing on details and the overall ambience.
7 How did you come up with the idea for your award-winning design?
We use space to tell a story and evoke strong emotions. We constantly gather feedback and revise our designs to better understand the needs of our clients. Our inspiration comes from various sources such as life experiences and different design websites. We pay close attention to details and use a combination of materials to bring our ideas to life, creating unique and inspiring designs.
8 What was your main source of inspiration for this design?
As the central figure within this space, I possess a clear understanding of my individual needs and stylistic preferences, diligently transforming the spatial contours of my residence into a purposeful design scheme.
9 Do you think your country and its cultural heritage has an impact on your design process?
In a time characterised by a wealth of talent, my objective is to engage in innovative thinking and integrate fresh components into my endeavours.
10 Congratulations! As the winner of the French Design Awards, what does it mean to you and your company and team to receive this award distinction?
Thank you! The aforementioned statement provides us with a profound sense of affirmation and confidence. Furthermore, we engage in ongoing introspection and refinement concerning our areas of improvement.
11 Can you explain a bit about the winning work you entered into the French Design Awards, and why you chose to enter this project?
I envision a space characterised by warmth, fragrance, texture, and comfort. Despite the passage of time, my affection for this place endures when I reopen its door. It serves as a sanctuary, appealing to the senses of sight, smell, and sound, evoking a comforting and reassuring ambiance.
12 What were the main challenges you faced during the design process, and how did you overcome them?
We consistently cater to the diverse requirements of property owners, striking a balance between aesthetics and functionality, and imparting a distinctive value to our creations through the harmonious integration of design and materials.
13 How do you think winning this award will impact your future as a designer?
The receipt of this award represents a significant achievement in our design career and has garnered increasing attention within the industry. Our commitment remains unwavering in accentuating the brand value of our company and fostering trust with our esteemed clients. We sincerely appreciate your acknowledgment and eagerly anticipate the opportunity to present further works.
14 What are your top three (3) favorite things about the design industry?
1. Transform a space into something remarkable through careful and creative design. 2. Each design embodies a unique facet of my personality, allowing for diverse self-expression. 3. I am drawn to the captivating ambience created by the interplay of light and my artworks.
15 What sets your design apart from others in the same category?
When creating, make it a priority to understand the needs and habits of the owners. Harness the power of storytelling to evoke emotional connections and resonance with the work.
16 Where do you see the evolution of design industry going over the next 5-10 years?
I anticipate significant turbulence within the design industry in the coming years. Nonetheless, as a designer, I firmly believe that diligent efforts toward self-improvement will yield irreplaceable value and impact. Moreover, exceptional craftsmanship and proficient project management skills will continue to secure an irreplaceable position within the industry.
17 What advice do you have for aspiring designers who want to create award-winning designs?
Maintaining a passion for design and developing a unique and out-of-the-box personalised brand image.
18 What resources would you recommend to someone who wants to improve their skills in the design industry?
Consider online course platforms, design-related books, and design competitions as viable options.
19 Tell us something you have never told anyone else.
In the next two years, I aspire to participate in international design competitions and to establish and develop my own company. My goal is to continue expanding my presence in the design industry and to build a robust team that embraces technological advancements, including AI, without fear of being replaced.
20 Who has inspired you in your life and why?
Life is full of unexpected surprises waiting to be discovered in every moment. If you hold onto what you love, you will grow and thrive through the journey.
21 What is your key to success? Any parting words of wisdom?
I am resolute in my pursuit of defined objectives and remain dedicated to refining my skills.
22 Which THREE (3) friends/peers would you nominate to participate in the next French Design Awards?
In the future, should there be additional exemplary works, I aspire to once again engage in the award process alongside my team.
23 Do you have anything else you would like to add to the interview?
Upon receiving this esteemed award, I express my sincere gratitude. It is my earnest aspiration that my endeavours will exemplify an ideal standard for residential living, thereby benefiting a wider audience.
Entrant Company
8Distance
Sub Category
Residential
Entrant Company
8Distance
Sub Category
Residential