2024 | Professional

French Design Awards Platinum Winner

The Aodh

Entrant

The Craft Irish Whiskey Co.

Category

Packaging Design - Luxury

Client's Name

Country / Region

Portugal

The Aodh inhabits a world of darkness and glamour, where lights are low and passions soar. Drawing on this mysticism, it tells of a time after dark, its form a mesmerising helix that bewitches and enchants.

The Aodh’s stand illuminates the bottle from behind, the opal LED trim sending golden beams spinning through the whiskey before dancing off the mirrored surface of the frame. Harnessing the interplay of day and night, the polished golden curved surfaces reflect the light, while the textured and knurled details absorb it, generating a glow that places The Aodh firmly in the spotlight.

Credits

Chief Design Officer
Tiago Russo
Design Director
Katia Martins
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