2026 | Professional

French Design Awards Silver Winner

MOW RIST Microsphere Collagen Bio-Enzyme Skincare Series

Entrant

Miwuji (Guangzhou) Biotechnology Co., Ltd

Category

Packaging Design - Beauty & Personal Care

Client's Name

Miwuji (Guangzhou) Biotechnology Co., Ltd

Country / Region

China

Drawing inspiration from the Eastern concept of “Secret Realms,” the packaging for this skincare product series seamlessly marries Eastern aesthetic imagery with modern biotechnology. Through a clever interplay of deep, restrained colors, modern geometric forms, and architectural structures, it translates cultural essence into a contemporary design language. At the same time, it conveys a strong sense of professionalism and technological sophistication, highlighting the dual-technology combination of “Microsphere Collagen + Bio-Enzyme” engineered to overcome the challenge of collagen absorption.
The series includes an eye cream, a face cream, an essence, a lotion, a toner, and a cleanser. Except for the tube for the cleanser and the dropper bottle for the essence, all the products employ an architectural bottle. Built upon a square silhouette, the design incorporates rounded edges and corners to create a balanced, harmonious visual presence. The bevel-cut cap serves as the core signature element, using angled facets and curved surfaces to achieve a rich play of light and shadow—exuding a sculptural quality and enhancing brand recognition. The dropper bottle features a black rubber bulb to underscore the professional, high-activity nature of the serum, while the tube boasts a threaded seal and a transparent base to emphasize the cleanliness and practicality of the cleanser.
The color palette adopts a dual-tone system of Antique Bronze and Champagne Beige Gold: Antique Bronze, profound with an amber-like texture, evokes a sense of nature, preciousness, and restoration; Champagne Beige Gold offers a warm, soft glow, adding a touch of dynamism and luxury. Together, they forge stable yet refined visual layers while establishing a clear visual hierarchy. Across the entire product series, unified square silhouettes, beveled structures, brown-and-gold color schemes, and minimalist layouts ensure visual consistency, building a complete, cohesive brand identity.

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