2024 | Professional

French Design Awards Gold Winner

Bamboo Shadow Cool Wind Bamboo Brewing Wine

Entrant

Hefei CHUNJIAODU Brand Consultant Co.,Ltd.

Category

Packaging Design - Rebrand

Client's Name

Wu Yan

Country / Region

China

The brand word "Bamboo Shadow Cool Wind" is spliced through the form of bamboo, better reflecting the bamboo-based brand tone of "Bamboo Shadow Wind". The hollowing process on the bottle sticker and the hand torn bottle sticker imply that this product is purely natural, purely handmade, pollution-free and purely natural winemaking. It makes consumers' eyes bright, thus generating curiosity and purchasing power.

Credits

Lead Designers
Wu Yan
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