2026 | Professional

French Design Awards Silver Winner

MEICHIC Senliren Peptide Anti-Aging Timeless Eye Oil

Entrant

Guangdong Meisong Cosmetics Manufacturing Co., Ltd.

Category

Packaging Design - Beauty & Personal Care

Client's Name

Guangdong Meisong Cosmetics Manufacturing Co., Ltd.

Country / Region

China

This packaging is designed for MEICHIC Senliren Peptide Anti-Aging Timeless Eye Oil—the brand’s first launch since its image upgrade. The design resonates with mature women who seek both quality and refined aesthetics, integrating Eastern aesthetics to create a culturally distinctive identity.
Inspired by the traditional Chinese lantern, the design distills its iconic silhouette and auspicious symbolism into a clean, instantly recognizable form. The sleek, rounded bottle echoes the lantern’s classic shape and feels comfortable to hold. A persimmon-red and gold palette draws on Eastern cultural heritage while conveying a distinct sense of premium quality. Minimalist typography and intentional negative space further elevate the aesthetic, steering away from the literal application of traditional patterns. Through a subtle interplay of color, form, and composition, the packaging strikes a balance between understated elegance and sophistication.
The packaging’s sustainability isn’t just about using biodegradable materials. Instead, its classic design carries forward a sense of cultural tradition, giving it a look that won’t feel dated. Moreover, meticulous engineering enhances production consistency and cuts down on waste. With its timeless aesthetic, this “little lantern” earns a lasting place on the user’s vanity, evolving beyond a mere container into a bridge that connects emotional resonance and cultural significance.

Credits

Product Director
Shuangyan Wu
Design Director
Guangheng Huang
Designer
Yajing Wang
Designer
Jinjun Ye
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