2026 | Professional

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As the foundational product of Langjiu's sauce-flavored series, the 2025 edition of Langjiu carries the mission of "classic sauce aroma, classic heritage," serving to enhance a fulfilling life.
In terms of design aesthetics, the new version of Lang maintains the iconic three-section composition and classic floral pattern, reviving the remembered flavor of Lang. The color palette leans more towards red, blending classic and modern elements perfectly suited for both daily family occasions and festive banquets.
In terms of craftsmanship, the bottle label employs holographic photolithography positioning technology, presenting a delicate texture of interwoven red and gold with a three-dimensional effect through thermal transfer. From winning the title of "China's Famous Baijiu" in 1984 to its iterative upgrades by 2025, Langjiu continues to write the legend of the era with its exceptional quality and aesthetics.
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Tainan University of Technology
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Conceptual Design - Green / Sustainable
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MGD DESIGN
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Interior Design - Commercial
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TARKETT
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Product Design - Materials and Surfaces
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VRD STUDIO
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User Experience (UX) Design - New Category: Digital buying journey